Greg has been a software engineer for over 20 years now. He was thinking about changing careers, but then got the chance to redesign a system from scratch. It was that level of problem-solving that made things interesting again. The next natural step was to work on a problem whose solution, while not easy, would really feel like it helped people out. Programmers often say that you should try to leave code looking better than when you arrived. That should apply to everything. And if you can try something like that with your amazing partner (co-founder, Shaun Thomas), even better!